Tips for Submitting A Press Release That Gets Noticed! - Tuesday, February 5, 2008

by Sue Huff

When you are writing a Press Release, be sure to include the Who, What, When, Where and Why. You don’t want to make the media, and your target audience, search for important details.

If your Press Release is more than one page, it is more suitable for a feature story. Consider contacting a specific writer at a publication and pitch your story.

Do not use descriptive adjectives in a Press Release (i.e. least expensive, fast working, best product) – stick with the facts. You can include these types of words in a quote: “Sue Huff says this product is the best she has ever used.”

Remember to write in the third person. For example, “E. Sue Huff and Associates offers marketing and management consulting to small and medium-sized businesses.” is acceptable for a Press Release, while “My company offers marketing services.” should not be used.

Keep it short, sweet and to the point!

Click here for a sample Press Release or cut and paste the following to your web browser:
http://www.pr-inside.com/naples-based-e-sue-huff-associates-r422573.htm

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